Task: Creation of corporate identity

"Sometimes it's good to break with everything to start something new".

The good thing about breaking something is that you can integrate it better, as happened with Disruptiva, the first agency in Peru that sought the integration of various communication and marketing services in a single brand, a risky step that achieved an important change in the current methodology of the market.
Starting from this positive break, and after an exhaustive process of graphic exploration, it was possible to coherently transmit this "disruption" in the logo design, achieving a balance between sobriety and dynamism, being the main differential of the brand against to your competition.
Thanks to the Disruptiva team for making me part of this important integration!